To promote my graphic novel, "Running from the Devil," I worked with designer Lauren Hayes to create a truly attention-getting press kit which was packaged as a self-exorcism kit. It generated considerable media attention for the book, including from Writer's Digest, Huffington Post and the highly regarded podcast, "This is Actually Happening," among others. On top of that, it scored a National ADDY.
[Creative Partner: John Pattison]
